Sense
of past and sense of place
Designing
Heritage Tourism
International Conference
14.09.2021
> 16.09.2021
online
go to the conference website >>
promoted by
DHTL - Designing Heritage Tourism
Landscapes
schools of architecture
network
coordinators
Mauro Marzo, Viviana Ferrario, Viola Bertini
Università Iuav di
Venezia, Dipartimento di Culture del progetto
organized
by
Università Iuav di Venezia, Dipartimento di Culture del progetto
in collaboration with
Research cluster
CULTLAND Paesaggi Culturali | Cultural Landscapes
under the
patronage of
Commissione Nazionale Italiana per l’UNESCO
Ministero della Cultura della Repubblica Italiana,
Ministero del Turismo della Repubblica
Italiana
topic
In all its
multiple meanings the word heritage refers to what we inherit from the past, both
in material and immaterial sense.
Some authors
speak about heritage as a sense of past, meant as a form of past self-awareness,
as a collective experience and as an essential dimension of a culture. Some other
authors believe that the idea of heritage deals with the ability to put the
contemporary human signs into an historical perspective, so developing a sense
of place, that is the place’s value and meaning.
Therefore,
heritage can be intended as sense of past and sense of place together.
The heritage’s
existence itself lies in the ability to read/interpret the sense of belonging
of something inherited from the past to a specific place, as well as in the
shared need to preserve and deliver it to future generations.
Heritage is
one of the main drivers of contemporary tourism. The World Tourism Organization
estimates that 40 percent of global journeys are cultural ones. The WTO itself
defines cultural tourism as “a type of tourism activity in which the visitor’s
essential motivation is to learn, discover, experience and consume the tangible
and intangible cultural attractions/products in a tourism destination. These
attractions/products relate to a set of distinctive material, intellectual,
spiritual and emotional features of a society that encompasses arts and
architecture, historical and cultural heritage, culinary heritage, literature,
music, creative industries and the living cultures with their lifestyles, value
systems, beliefs and traditions” (WTO, 2017). The term Heritage Tourism
is meant to define that particular field of cultural tourism characterized by
the interest in the specific heritage of a tourist destination, whether the
heritage is material or immaterial, natural or cultural, minor or exceptional,
already safeguarded or not.
In different
ways, Heritage Tourism can be an important development engine and a crucial
element in urban regeneration processes, but also a risk factor for the
heritage and places’ preservation.
Starting
from an idea of heritage meant as sense of past and sense of place, the
conference intends to reflect on Heritage Tourism. The knowledge of places and
the designing perspective, at the architectural, urban and landscape scale, are
considered interpretative keys for reading the potentialities as well as the
critical issues linked to touristic heritage fruition. Can the architectural
project offer new ways to interpret, read and understand heritage and heritagisation
processes? How working on heritage in order to make it accessible without
endangering it? What are the research tools and the designing operations we should
rely on in order to strengthen the relationships between heritage and context?
How can the architect’s gaze contribute to enhance places characterized
by the presence of heritage, answering to the multiple and various needs
demanded by locals and tourists?
Participants
in the conference, through theoretical contributes as well as case-study presentations,
will have the chance to discuss the forms the project may assume at the various
scales in relation with the touristic fruition and promotion of places involved
in heritagisation processes.
poster
>>
scientific commitee
Darío Álvarez Álvarez, Universidad de Valladolid
Roberta Amirante, Università degli Studi di Napoli Federico II
Roberta Borghi, École Nationale Supérieure d’Architecture de Versailles
Gustavo Carabajal, Universidad Nacional de Rosario
Luigi Coccia, Università di Camerino
Viviana Ferrario, Università Iuav di Venezia
Luigi Franciosini, Università degli studi Roma Tre
Ángeles Layuno, Universidad de Alcalá, Escuela de Arquitectura
Mercedes Linares Gómez del Pulgar, Universidad de Sevilla
Mauro Marzo, Università Iuav di Venezia
Bruno Messina, Università degli Studi di Catania
João Rocha, Universidade
de Évora
Maria Salerno, École Nationale Supérieure d’Architecture Paris-Malaquais
Antonio Tejedor Cabrera, Universidad de Sevilla
Fabrizio Toppetti, Università
degli Studi di Roma Sapienza
Marina Tornatora, Università degli Studi Mediterranea di Reggio Calabria
organizing committee
Mauro Marzo, Viviana Ferrario, Viola Bertini
Università Iuav di Venezia, Dipartimento di Culture
del progetto
scientific secretariat
Susanna Campeotto (co-coordinator), Mattia Cocozza (co-coordinator),
Gianluca Spironelli, Sofia Tonello
Università Iuav di Venezia,
Dipartimento di Culture del progetto
info and
contacts
dhtl.international.conference@gmail.com
www.iuav.it/dhtl.international.conference
italiano >>